Applying the technical codes and using Goodwin's theory

Camera work-

In our video we used a large variety of medium shots, from in front of the performer, behind and from the side as well, we took allot of medium shots, so that you could see the body structure of the performer and the costumes he was wearing.

We had some long shots to capture the performer running allot through the woods, this was effective because it shown the full body structure of the actor.

We had a few close ups as well to show the performers emotions, to his surroundings looking confused and scared as he is ‘lost in the world’.

We also used zooming for a couple of shots, because as we was filming in deans gate there were members of the public walking past uncomfortable with being filmed, so we had to zoom in to the back of the performer.

Editing-

In the editing stages, we used allot of cross dissolves, so each scene we took and out on Final Cut Pro we could link together smoothly without there being any gaps.

We also added a shaky black and white effect to the film, so that it created the illusion of the performer being lost, scared and very delusional.

Mise en Scene-

We had the main performer, dressed in a black jacket throughout, to show the link to the dream.

We had the hooded figure dressed in a black hoodie, to show the scariness of the character towards the performer as he was being followed by a hooded figure.

We had the boss in the meeting in a suit to show his high status and he was holding the interview and firing an employee.

We used a piece of paper to write the chorus on, we did this because when we came to editing we could put the paper in between shots as the lyrics came on the screen

Goodwin’s Theory-

Music Video Demonstrates genre characteristics-

Yes it does because Yomi is wearing a suit, which supports the genre.

Is there a relationship between lyrics and visuals-

Yes because as the lyrics “lost in the world” come on, we have our performer running through the woods lost.

Also when the lyrics say “I’m new in the city”, we have various shots of Manchester Town Centre so we can link them together.

Is there a relationship between music and visuals-

Yes as the beat starts to pick up and get quick, we have the town shots changing throughout in time with the beat very well.

The demand of the record label will include the need for lots of close ups of the artist so that the artist may develop motifs-

Yes we have some close-ups of the performers face, to show the emotions etc..

There is frequent reference to looking and voyeuristic treatment of women’s bodies-

We don’t really have any reference to look or treatment of women’s bodies, partly because we didn’t have a female in our group and ‘look’ wasn’t really mentioned in out music video.

There are often intertextual references to films, TV Programmes and other music videos-

No intertextual references in our video.